ASS. 2 | ALMOST AT THE FINISH LINE...

After experimenting actually totally new concepts have been made. Two examples are shown below. The visual variables mentioned in the previous post are applied to these concepts. There are however some  manipulations applied as well that are not mentioned in the previous post, which are:

• Text direction: the direction of the text goes with the intended direction to walk in.
• The railway station pops out, because of its different size and colour, which should indicate it is the starting point of the route. 

 

'Route K' The Culture route

'Route P' The Shopping route

However, we thought the difference in style between the older versions and these new concepts was too big and the new concepts were not explicitly better in their visual variables. So for the final designs we decided to stick to the old style and improved the older versions with this style.